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Real cases, practical advice, and honest takes on Google Ads, Meta Ads, and performance marketing in the DACH region.
I run Google Ads personally as a certified specialist — no percentage of your ad budget and no contract lock-in. What's included, how it works and what it costs.
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What to prepare before you start, how to hire a web developer and what to look for. 10 practical tips so your website is built right the first time — no rework.
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AEO explained: why classic SEO is no longer enough in 2026, how AI search engines pick their sources, and how DACH brands get cited — without tricks.
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How to set up your Google Business Profile in Vienna step by step in 30 minutes. 7 steps plus 5 common mistakes to avoid in 2026.
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How to land your first 10 startup customers when you're not a marketer — without ad spend, without SEO, without a CAC spreadsheet. The honest 4-week plan.
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How solo founders win their first paying customers in 2026 — channels that survived AI Overviews, real CAC math, and a timeline that actually works.
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Practical 90-day launch playbook for B2B SaaS entering Germany, Austria and Switzerland. Real CAC ranges, channel mix, GDPR setup — from a Vienna practitioner.
READ ARTICLEHonest comparison of freelancers vs agencies vs in-house. Real pricing, red flags, what to look for, and who delivers results for Austrian businesses.
READ ARTICLE88,000 additional visitors, 166M TV viewers, €730M media exposure. How Vienna businesses can profit from the ESC — with a hands-on checklist.
READ ARTICLEHow restaurants, cafés and bars in Vienna can use Google Ads to get more guests — with real budgets, keywords and practical tips.
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A week-by-week marketing plan for startups. 30-point checklist from zero to first 10 paying customers — no agency, no budget required.
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60% of marketing leaders cut agency spend. Big Six lost a third of market share. The data behind the disruption — and what replaces agencies.
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